A new face for businesses in ChatGPT
OpenAI took another step toward turning ChatGPT from a chat tool into a discovery engine. The company rolled out features that let businesses create their own profiles on the platform.
What changes
The new business profiles aim to make companies more visible and recognizable inside ChatGPT. The move drew comparisons to Google, whose core business model also rests on businesses appearing in search results.
Why it matters
Users increasingly turn to AI assistants when looking for information. OpenAI's move signals its intent to make ChatGPT not just an answer engine but a layer that connects businesses with users.
Limited details
The company has not yet shared the full scope of the features or a rollout timeline. We will update this story as details emerge.
